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Top 15 SDR Tools To Scale Your Revenue in 2025

August 7, 2025

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5 min read

DR tools can either save you hours every week or just become another tab you forget to open.

If you're here, you're probably tired of juggling spreadsheets, email tools, and manual follow-ups that just don’t scale.

The right tool can help you send more emails, book more meetings, and actually stay on top of your pipeline—without hiring extra hands or burning out your team.

In this blog, I’ve pulled together 15 SDR tools that are genuinely worth your attention in 2025.

Some help you write better cold emails.
Some manage your entire outreach.
A few even handle the follow-ups while you sleep.

Whether you’re running solo or managing a small sales team, this list will help you pick smarter tools and get better results—without the usual mess.

Let’s get into it.

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What Are SDR Tools and How Do They Help Sales Teams?

SDR tools are made to help sales reps do one main thing—book more meetings without doing everything manually.

SDR stands for Sales Development Representative.

These are the folks who find leads, send cold emails, follow up, and get prospects ready for a sales call.

But doing all of that by hand takes forever. That’s where SDR tools come in.

They help with tasks like:

Finding the right leads
Writing and sending cold emails
Following up automatically
Booking meetings on your calendar

Instead of bouncing between 5 different tabs or updating spreadsheets all day, SDR tools let you manage everything in one place.

Also read: AI SDR vs SDR: Which one should you pick in 2025?

In 2025, SDR tools matter more than ever.

Email deliverability is tough, buyers want personalization, and outreach is global.

A good tool helps you move faster, avoid mistakes, and hit quota more often.

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What To Look For In An SDR Tool In 2025?

Not all SDR tools are built the same.

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Here’s what matters when choosing an SDR tool in 2025:

1. Emails should land in the inbox.

If your emails go to spam, nothing else matters.

Look for tools that offer email warmup, domain setup help, and deliverability features to keep your messages out of the junk folder.

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2. Automation should save time, not add more work.

Good SDR tools let you automate follow-ups, manage sequences, and write personalized messages without doing it all by hand.

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3. Multi-language support is a big bonus.

If you’re selling in different regions or markets, your tool should help you send emails in the local language—without needing a translator.

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4. It should play well with your other tools.

Make sure it connects easily with your CRM, lead sources, and calendar.

Bonus if it comes with lead enrichment built in, so you're not stuck chasing data.

5. It should work for you—no matter your team size.

Whether you’re a solo founder or managing a team of 10, the tool should be simple to use, scale easily, and not cost a fortune to grow with you.

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Bottom line?

Pick a tool that helps you get replies, save time, and grow fast—without needing 10 other tools just to make it work.

15 Best SDR Tools to Scale Revenue in 2025 (Ranked & Reviewed)

I’ve picked tools that are actually useful—whether you’re running sales alone, part of a small team, or managing outreach at a growing company.

Each tool below includes:

What it’s best at
Key features you’ll care about
Who it’s built for
Pricing details (no surprises)
What works well and what doesn’t

Let’s start with a tool that handles nearly everything—so you don’t have to.

👇 Use this as a cheat sheet before you explore the full list.

🚀 15 SDR Tools Compared at a Glance

Tool

Best For

AI Personalization

Multichannel

Email Warmup

Pricing Starts

Agent Frank 🧠

Lean teams, agencies

✅ Yes

$416/mo (annual)

Apollo.io 📇

Data + Outreach

✅ Yes

Email, Calls

❌ No

$39/mo

Outreach.io 📞

Enterprises

✅ Yes

Email, Calls, LinkedIn

❌ No

Custom Pricing

Smartlead.ai ✉️

Deliverability Focus

✅ Yes

Email, SMS, WhatsApp

✅ Yes

$39/mo

Clay 🧩

Data & Automation

✅ Yes

❌ No

$134/mo

Instantly.ai ⚡

Email Scaling

✅ Yes

$37/mo

Lemlist 🎯

Creative Outreach

✅ Yes

Email, LinkedIn, Calls

✅ Yes

$59/mo

Snov.io 🛠️

All-in-one Starter

✅ Yes

Free+ ($30/mo)

Mailshake 📤

Simplicity

❌ No

Email, Calls

❌ No

$29/mo

Reply.io 🔁

Multichannel Automation

✅ Yes

Email, LinkedIn, SMS, Calls

✅ Yes

$59/mo

Close CRM 🧾

CRM + SDRs

⚠️ Limited

Email, Calls

❌ No

$29/mo

HubSpot Sales 🧱

Free to Start

✅ Yes

Email, Calls, CRM

❌ No

Free+ ($15/mo)

Lavender.ai ✍️

Email Improvement

✅ Yes

❌ No

Free+ ($29/mo)

Mixmax 📅

Gmail Users

✅ Yes

❌ No

$29/mo

Hunter.io 🎯

Email Finding

❌ No

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1. Agent Frank by Salesforge

Alt Text: Salesforge Homepage

If you’re tired of doing cold outreach by hand, Agent Frank might just be what you need.

It’s a smart AI SDR tool that helps you handle almost the entire sales outreach process—from setting up mailboxes to sending unique emails and booking meetings.

Alt Text: Personalize your Campaigns at Salesforge

What Agent Frank Does Best?

Takes care of your outbound sales while you focus on closing deals.
No juggling tools or writing follow-ups manually.

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What Features does Agent Frank offer?

Sends personalized emails in 20+ languages

Alt Text: Multilingual automated translation in Salesforge

Finds and validates leads

Alt Text: Email Validation in Salesforge

Manages mailboxes and sequences in one place
Works around the clock, even when you're off

Who is Agent Frank Best For?

Perfect for solo reps, small sales teams, and agencies that want to scale fast without hiring more people.

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Agent Frank’s Pricing:

Alt Text: Leadsforge Pricing

Starts at $416/month (billed annually)

Includes 24/7 outreach, contact validation, inbox warmup, and a dedicated support team.

Agent Frank Prios

Saves you hours every week
Helps avoid spam folders with strong deliverability tools
No need to hire a full team to get started

Agent Frank Cons

It might feel like a lot if you’re just starting out and only sending a few emails per week.
Requires a bit of setup to get the most out of it

Agent Frank isn’t just another email tool—it’s more like a digital SDR that works quietly in the background while you move deals forward.

Overdrive | The Most Powerful AI model for Email Personalization | Salesforge

Next up, let’s check out tools that focus more on data, sequences, or creative outreach.

2. Apollo.io

Alt Text: Apollo.io Homepage

If you're building a pipeline in 2025, Apollo.io is one of the most popular SDR tools out there—especially for teams that want to combine lead data and outreach in one place.

Instead of just browsing LinkedIn, Apollo gives you verified emails, phone numbers, and the tools to contact people—at scale.

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What Does Apollo.io Do Best?

Gives SDRs access to a huge B2B contact database and lets them email and call leads directly—all without switching tools.

What Features does Apollo.io offer?

260M+ contact database with verified emails and numbers

Alt Text: Apollo.io contact database

Email sequences with basic automation
Built-in dialer for cold calling
CRM integrations (Salesforce, HubSpot, Gmail)
Lead enrichment with job titles, company info, and more

Who is Apollo.io Best For?

Great for small to mid-sized SDR teams who want to scale outreach without spending too much on data tools and outreach platforms separately.

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Apollo.io Pricing:

Alt Text: Apollo.io Pricing

Free Plan: $0/month (limited credits)
Basic: $49/month
Professional: $79/month
Organization: $119/month per user (min. 3 seats)

Note: Most automation features are unlocked at the Professional plan and above.

Apollo.io Pros

All-in-one setup for contact search + outreach
Easy to get started with a free plan
Helps SDRs move faster by cutting copy-paste work

Apollo.io Cons

Data quality can be hit or miss
Some emails still bounce
Gets pricey if you need full features or a bigger team

Apollo.io is ideal if you’re looking to move fast—find leads, email them, and follow up—all in one place.

Alt Text: G2 review on Apollo.io

It won’t replace your entire SDR workflow, but it can cover a big part of it without needing multiple tools.

Ready for the next tool? Let’s move on.

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3. Outreach.io

Alt Text: Outreach.io Homepage

If your sales team is managing a lot of leads across email, calls, and LinkedIn, Outreach.io helps you stay on top of it all—without letting follow-ups slip through the cracks.

It’s built for larger teams that want to run structured, multi-step outreach and make sure every lead gets followed up with properly.

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What Outreach.io Does Best?

Helps SDRs build multi-touch outreach sequences across different channels—email, phone, and LinkedIn—so no lead goes cold.

What Features does Outreach.io offer?

Step-by-step automated sales sequences

Alt Text: Outreach email sequence automation

Email + call + LinkedIn outreach in one platform
CRM integrations with Salesforce and HubSpot
Pipeline tracking and rep performance insights
Advanced reporting for sales managers

Who is Outreach.io Best For?

Works best for enterprise sales teams that have clear processes, higher budgets, and want full control over how SDRs engage leads.

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Outreach.io Pricing

❌ Not listed publicly
You’ll need to book a demo to get a quote.
(Heads up: Many users say it’s more expensive than tools like Apollo or Salesforge.)

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Outreach.io Pros

Keeps reps consistent with multi-channel outreach
Strong features for sales leaders managing large teams
Great CRM sync if you're using Salesforce

Outreach.io Cons

Can feel complex if you’re just starting out
Setup takes time and usually needs training
Support is slow and not always helpful
Pricing isn’t transparent, which can be frustrating

Alt Text: G2 review on Outreach.io

Outreach.io is a powerful SDR tool if you’re running outbound at scale and need structure across multiple channels.

But for smaller teams or early-stage startups, it may feel too complex—and a little too expensive.

4. Smartlead.ai

Alt Text: Smartlead.ai Homepage

If you already have a list of leads and now need a way to reach them fast—Smartlead.ai is built exactly for that.

It doesn’t help you find new contacts, but once you have them, Smartlead lets you send cold emails, automate follow-ups, and manage replies across different channels—all from one place.

What Does Smartlead.io Do Best?

Helps SDRs and teams send large volumes of cold emails without getting flagged or overwhelmed by manual follow-ups.

What Features does Smartlead.io offer?

Works across email, SMS, WhatsApp, and even Twitter
Handles follow-up automation based on replies

Alt Text: AI interactions in Smartlead.ai

Supports unlimited mailboxes with built-in warmup
Unified inbox to manage all replies in one view
Sends emails using smart timing logic to avoid spam

Who is Smartlead.io Best For?

Smart choice for agencies, solo SDRs, or teams that already have leads and want to scale cold outreach quickly and safely.

Smartlead.io Pricing:

Basic Plan – $39/month (6,000 emails)
Popular Plan – $79/month (40,000 emails)
Pro Plan – $94/month (150,000 emails)
Custom – For 300,000+ emails, includes white-label features for agencies

Smartlead.io Pros

Easy to scale outreach across multiple brands or clients
Saves hours with automated follow-ups
You can warm up multiple inboxes at no extra cost

Smartlead.io Cons

No lead database—you’ll need another tool to find contacts
UI can feel clunky and slow at times
Support response is hit or miss

Alt text: Smartlead.ai G2 reviews

If you already have the contacts and just need to send, follow up, and book meetings,

Smartlead makes that process much easier, especially when you’re sending at scale.

It works even better when paired with a lead finder like Leadsforge.

Up next: Let’s look at Clay, a tool that’s all about smart workflows and automated research.

5. Clay

Alt Text: Clay Homepage

If you’re spending too much time Googling leads or manually checking LinkedIn profiles, Clay can help take all of that off your plate.

Alt Text: Clay’s AI agents for outreach messages

It doesn’t send emails or book meetings, but it does help you build cleaner, smarter lead lists by pulling data from 100+ sources.

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What Clay Does Best?

Gathers and enriches lead data from places like LinkedIn, Google, Clearbit, and more—so you don’t have to do the research yourself.

What Features Does Clay Offer?

Pulls contact and company info from 100+ data sources

Alt Text: Data Enrichment in Clay

Lets you build custom workflows to enrich leads
Real-time data updates so your lists don’t go stale
Connects with outreach tools like Salesforge, Apollo, and Outreach
No-code setup with an easy drag-and-drop builder

Who is Clay Best For?

Great for agencies or SDRs who want to control exactly what data gets pulled before launching any outreach.

Clay’s Pricing:

Alt text: Clay Pricing

Starter – $134/month
Explorer – $314/month
Pro – $720/month
Enterprise – Custom pricing
Also offers a free plan with limited credits to test it out.

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Clay Pros

Saves hours of manual research
You control the data points you want to use
Keeps your CRM and outreach tools full of clean, updated leads
Works smoothly with your existing sales stack

Clay Cons

Doesn’t send emails—you’ll need another tool for outreach
Can get expensive if you’re pulling large volumes of data
It may feel complex for beginners who just want something plug-and-play

Clay is ideal if you want to build your own lead lists from scratch and make sure your outreach data is 100% clean.

It’s not a one-click solution—but it’s powerful if paired with an email tool like Agent Frank or Smartlead.

Also read: 7 Best Clay Alternatives for Automated Outreach

Coming up next: a simpler tool for teams that want cold emails to just work—meet Instantly.

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6. Instantly.ai

Alt Text: Instantly.ai Homepage

If you’ve got leads ready and just want to get in front of them fast, Instantly.ai is a solid pick.

It doesn’t do fancy lead research or deep personalization, but it helps you send a lot of cold emails, stay out of spam, and manage everything in one place.

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What Instantly.ai Does Best?

Sends cold emails at scale with built-in warmup and easy follow-up sequences—no technical setup needed.

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Instantly.ai Features:

Automated cold email sending
Built-in B2B contact database
Unlimited warm-up for your inboxes
AI-powered CRM to manage replies
Simple multi-step sequences for follow-ups

Who is Instantly.ai Best For?

Best for small SDR teams or agencies that want to send cold emails at scale without overcomplicating things.

Instantly.ai Pricing:

Alt Text: Instantly.ai pricing

Growth – $37/month (1,000 contacts / 5,000 emails)
Hypergrowth – $97/month (25,000 contacts / 100,000 emails)
Light Speed – $358/month (100,000 contacts / 500,000 emails)
Enterprise – Custom pricing for high-volume senders

Instantly.ai Pros

Super quick to set up
Built-in warmup helps avoid spam folders
Works well for big campaigns and multiple inboxes
Comes with a lead database (so you don’t always need a separate one)

Instantly.ai Cons

Lead filters and targeting options are basic
Doesn’t offer deep personalization
May feel like too much if you're running small or super-specific campaigns

Alt Text: Instantly.ai G2 reviews

Instantly is great if you just want to send cold emails that land in inboxes—and do it fast.
You won’t get fancy workflows or data enrichment, but it gets the job done for teams focused on volume and speed.

Also check: Instantly.ai vs. Salesforge

Next, let’s look at a tool that helps make your emails stand out visually—Lemlist.

7. Lemlist

Alt Text: Lemlist Homepage

If your emails feel like they’re getting ignored, Lemlist helps you do something about it.

Instead of just sending plain cold emails, Lemlist lets you add images, videos, and personal touches that catch attention.

Alt Text: Lemlist Dashboard

It also automates your follow-ups across email, LinkedIn, and even calls—so you don’t have to do it all manually.

Salesforge vs. Lemlist - Which one is better in 2024?

What Lemlist Does Best?

Makes your outreach look and feel more personal—without writing each email one by one.

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What Features does Lemlist offer?

Add personalized images, videos, and GIFs to your emails
Set up automated sequences across email, LinkedIn, and calls
Warm up your email domains to avoid spam folders
Search and verify leads from a built-in database
Use pre-made campaign templates to get started faster

Who is Lemlist Best For?

Great for outreach-heavy teams and agencies that want their emails to feel less cold and more human.

Lemlist Pricing:

Alt Text: Lemlist pricing

Email Pro – $55/month (3 sending emails, warm-up, A/B testing)
Multichannel Expert – $79/month (adds LinkedIn + call steps)
Enterprise – Custom pricing for larger teams

Comes with a 14-day free trial to test it out.

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Lemlist Pros

Emails feel more personal and less spammy
All-in-one workflow for email, LinkedIn, and phone
Helpful if you want creative outreach without starting from scratch
Email warm-up is built in

Lemlist Cons

No AI help for writing emails
Some users report false opens or tracking bugs
Learning curve if you’ve never used multi-step campaigns before
Support and refund policies can be strict

Lemlist user review on G2

Lemlist is a solid pick if you want to boost replies by making your emails more personal and creative.

It’s not the simplest tool for beginners, but if you’re serious about standing out in crowded inboxes, it’s might be worth trying.

Next up: A tool that’s part email finder, part CRM—Snov.io.

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8. Snov.io

Snov.io Homepage

If you’re spending hours collecting emails, verifying them, and then switching tools just to send a few follow-ups, Snov.io can help you do it all in one place.

It’s a great option if you don’t need fancy features—just a simple way to find leads, send cold emails, and track replies without all the hassle.

What Snov.io Does Best?

Lets you find, verify, and email leads from a single dashboard—great for teams that don’t want to overcomplicate their outreach.

What Features does Snov.io offer?

Email finder and verifier to reduce bounce rates
Chrome extension for pulling contacts straight from LinkedIn
Drip campaigns with automatic follow-ups
Built-in CRM for tracking leads and deals
Inbox warm-up to help your emails avoid spam

Who is Snov.io Best For?

Perfect for solo reps or small teams who want to get started with outbound outreach on a budget.

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Snob.io Pricing:

Snov.io pricing

Trial – Free (50 credits)
Starter – $30/month (1,000 credits)
Pro – $75/month (5,000 credits)
Managed – Custom pricing for larger needs

All plans include outreach tools, warm-up, and CRM access.

Snov.io Pros

Affordable for early-stage teams
Combines lead finding and outreach in one tool
Easy to use with almost no setup required
Includes LinkedIn email extraction via browser extension

Snov.io Cons

Data quality can vary (some emails may bounce)
UI can be a bit slow or buggy at times
Not ideal for big teams or advanced personalization
Support is inconsistent depending on your plan

Snov.io G2 reviews

Snov.io is a good pick if you want to send emails, manage leads, and skip the tool-hopping.

It doesn’t offer deep filters like Sales Navigator or advanced workflows like Clay, but it does a great job handling the basics—especially if you pair it with a lead finder like Leadsforge.

Also read: 5 Best Snov.io Alternatives For Cold Email Outreach

Next up: A lightweight tool that helps you launch quick campaigns fast—Mailshake.

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9. Mailshake

If you want a tool that’s easy to set up, easy to use, and gets your cold emails out fast, Mailshake is a solid pick.

Alt Text: Campaigns at Mailshake

It’s not packed with fancy features—but that’s kind of the point. It keeps things simple so you can focus on sending emails and booking meetings.

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What Mailshake Does Best?

Helps you run straightforward cold outreach using email, calls, and social touches—all from one clean dashboard.

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What Features does Mailshake offer?

Cold email automation with customizable sequences
Multi-channel support: email + phone calls + social messages
Clean, beginner-friendly interface
Email warm-up included in the plan
Chrome extension for LinkedIn prospecting

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Who is Mailshake Best For?

Best for small to mid-sized sales teams or solo SDRs who want something that works without needing tons of setup or training.

Mailshake Pricing:

Alt Text: Mailshake Pricing

Starter Plan – $29/month
For small teams starting out
Includes: 1,500 email sends, 1 email account, unlimited warmup, campaigns, and email verification
Email Outreach Plan – $49/month
Best for growing teams
Includes: 2 email accounts, unlimited sends, email rotation, CRM integrations, A/B testing, and unified inbox
Sales Engagement Plan – $99/month
For advanced outreach and multichannel workflows
Includes: 10 email accounts, LinkedIn automation, power dialer, unlimited dialer minutes (North America), and 1-on-1 onboarding
Agency Plan – Custom pricing
Built for managing multiple clients
Includes everything in Sales Engagement plus unlimited email accounts

You can also pay monthly if you don’t want to commit upfront.

Mailshake Pros

Super easy to learn and get started
All core outreach features included—no hidden fees
Multi-channel outreach helps boost engagement
Pricing stays predictable as you scale

Mailshake Cons

Reporting is basic compared to more advanced tools
Doesn’t support deep personalization
Not ideal for large teams or complex workflows

Mailshake is a great choice if you’re looking to send emails, make follow-ups, and keep things simple.

Alt Text: Mailshake Review

It won’t replace a high-end sales stack, but if you want a tool that just gets the job done, it’s hard to go wrong.

10. Reply.io

Alt Text: Reply.io Homepage

If you're jumping between tools just to send a few emails, LinkedIn messages, or texts—Reply.io brings it all together in one place.

It helps SDRs run full outreach campaigns across multiple channels, so you can stop worrying about follow-ups and start having more real conversations.

What Reply.io Does Best?

Helps you automate your entire outbound flow—from emails to LinkedIn touches to SMS—without needing five different tabs open.

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What Features does Reply.io offer?

Email, LinkedIn, SMS, and even calling—all in one platform
Easy-to-build automated sequences for follow-ups
Connects with CRMs like Salesforce, HubSpot, and Pipedrive
A/B testing for email copy and sequences
Reporting to track what’s getting replies and what’s not

Who is Reply.io Best For?

Ideal for outbound teams or agencies that already have lead lists and want a single tool to run all outreach from.

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Reply.io Pricing:

Email Plan – $59/month (1,000 active contacts, warmup, email sequences)
Multichannel Plan – $99/user/month (email + LinkedIn + SMS)
Agency Plan – $166/month (manage multiple clients, 10K+ leads, unlimited users)
Add-ons for LinkedIn automation, SMS, calling, and AI tools

Reply.io Pros

Covers all major outreach channels
Saves a lot of time with smart automation
Strong CRM integrations
Good control with A/B testing and tracking

Reply.io Cons

Interface can be confusing for new users
Some features (like LinkedIn automation) are paid add-ons
Users report occasional bugs and slow support
You still need another tool to find or verify leads.

Reply.io is great for SDR teams who already have the leads and want to handle email, LinkedIn, SMS, and calls in one tool.

It’s not perfect, but it works well when paired with a lead source like Leadsforge or any tool that helps you build your contact list.

Up next: Let’s talk about a CRM that’s made for sales teams who also do cold outreach—Close CRM.

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11. Close CRM

Alt Text: Close CRM Homepage

If you’re tired of flipping between your CRM, email tool, and phone dialer just to follow up with leads, Close CRM might be the simple all-in-one tool you’ve been missing.

It’s built for sales reps who are actively doing cold outreach—so everything from calls, emails, and pipeline tracking happens in one place.

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What Close CRM Does Best?

Combines your CRM, email sequences, and phone calls into a single, easy-to-use platform—so nothing slips through the cracks.

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What Features does Close CRM offer?

Built-in cold email sequences and follow-ups
Native dialer with call tracking and notes
Smart Views to organize leads based on activity
Email + inbox sync to keep conversations all in one place

Alt Text: Inbox Sync in Close CRM

Lightweight CRM that’s built for outbound sales—not admin work

Who is Close CRM Best For?

Great for small sales teams or founders who already have lead lists and want a simple, no-frills tool to manage and run outreach.

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Close CRM Pricing:

Alt Text: Close CRM Pricing

Base – $29/user/month (CRM + calling + SMS + email sync)
Startup – $59/user/month (adds workflows and power dialer)
Professional – $109/user/month (adds AI summaries and team features)
Enterprise – $149/user/month (adds predictive dialer and advanced reporting)

Optional Add-ons:

AI Call Assistant – $50/month + $0.02/min
Premium Phone Numbers – $19/month
Extra Organizations – $50/month

Close CRM Pros

Clean layout that’s easy to use, even for non-techies
Built-in dialer and email tools—no extra apps needed
Works well for managing full sales cycles in one place
Solid for teams who want to move fast and stay organized

Close CRM Cons

No lead database—you’ll need to bring your own contacts
No LinkedIn or SMS automation
Reports and dashboards are pretty basic unless you’re on higher plans
No deep personalization or AI outreach features

Alt Text: Close CRM G2 reviews

Close CRM is perfect if you already have leads and just need a tool to email, call, and close them—all without switching tabs.

It won’t help you find leads, but it does a great job helping you move deals forward once you have them.

12. HubSpot Sales Hub

Alt Text: Hubspot Sales Hub Homepage

If you're just getting started with sales outreach and want one tool that does a bit of everything, HubSpot Sales Hub is a great place to begin.

It’s a CRM that helps you track leads, send follow-ups, manage deals, and even get AI recommendations on what to say — all in one platform.

Alt Text: Hubspot Sales Hub Reporting

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What Hubspot Sales Hub Does Best?

Handles CRM, email tracking, and deal management with a user-friendly layout and simple automations built right in.

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What Features does Hubspot Sales Hub offer?

AI-based lead tracking and activity monitoring
Automated follow-ups and task reminders
Sales forecasting and deal reports
Gmail, Outlook, Slack, and other integrations
AI-generated email suggestions for faster replies

Who is Hubspot Sales Hub Best For?

Perfect for startups, freelancers, and small sales teams that want a free or low-cost CRM with built-in sales automation.

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Hubspot Sales Hub Pricing

Hubspot Sales Hub Pricing

Free Plan – Includes basic CRM tools, email tracking, deal pipeline
Sales Hub Starter – $15/user/month (basic automation & reporting)
Sales Hub Professional – $90/user/month (custom reports, advanced workflows)
Sales Hub Enterprise – $150/user/month (playbooks, predictive scoring, more controls)

Alt Text: Hubspot Sales Hub Enterprise Pricing

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Hubspot Sales Hub Pros

Easy to learn and quick to set up
Automates repetitive sales tasks
Integrates with your existing email and tools
Comes with a free plan to get started risk-free

Hubspot Sales Hub Cons

Limited features on lower plans
Costs add up fast as your team grows
Some users report issues with syncing and support response times
Not ideal for teams needing deep customization or advanced personalization

HubSpot Sales Hub is a good starter CRM for SDR teams that want to manage outreach, track leads, and automate follow-ups—without needing multiple tools.

Alt Text: G2 review on Hubspot Sales Hub

If you're growing fast or need more control, just keep in mind that pricing and limitations can creep up as you scale.

Up next: Let’s take a look at Groove, a sales engagement tool built specifically for teams using Salesforce.

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13. Lavender.ai

Alt Text: Lavender.ai Homepage

If you already have a cold outreach setup but feel like your emails aren’t hitting the mark, Lavender.ai can help fix that.

It’s not a full outreach platform — but it’s like having a writing coach right inside your inbox. Lavender gives you real-time feedback and suggestions to make your cold emails sound more natural, clear, and personalized.

Alt Text: Lavender.ai Personalization

What Lavender.ai Does Best?

Helps you write better emails faster by giving real-time tips on tone, clarity, structure, and personalization—without needing to be a copywriter.

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What Features does Lavender.ai offer?

Real-time email feedback right inside Gmail and Outlook
AI tools to rewrite or improve message tone and structure
Personalization suggestions that make outreach feel more human
Simple, clean interface — no learning curve
Great add-on to tools like Salesforge, Mailshake, or Apollo

Who is Lavender.ai Best For?

Best for SDRs, solo founders, and small teams who want to improve email quality and get more replies without hiring a writing coach.

Lavender.ai Pricing:

Free Plan – Analyze 5 emails/month
Starter – $29/month (unlimited emails, AI suggestions)
Pro – $49/month (adds support + integrations)
Team Plan – $99/user/month (coaching dashboards + team analytics)

Lavender.ai Pros

Super easy to use and set up
Works right inside your inbox
Helps you improve replies and open rates through stronger writing
A great companion tool to your main outreach stack

Lavender.ai Cons

Doesn’t automate sending or follow-ups
Some users report bugs and slow support
Can get pricey for what it offers, especially for solo reps
Not a full outreach tool—just helps improve the emails you’re writing

Alt Text: G2 review on Lavender.ai

Lavender is great if you’re already sending cold emails and want to make them better.

It won’t send emails or manage follow-ups, but it can help you get more replies just by improving how your messages sound.

It pairs well with tools like Salesforge or Instantly if you want strong writing and solid automation working side by side.

14. Mixmax

ALt Text: Mixmax Homepage

If you live in Gmail and want to scale your outreach without switching tabs all day, Mixmax is a great tool to look at.

It helps you send cold emails, track opens and replies, book meetings, and even automate follow-ups — all from your inbox.

Alt Text: Mixmax automation

It’s especially handy for SDRs who want things to run smoother without using 5 different tools.

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What Mixmax Does Best?

Helps you manage email outreach, scheduling, and follow-ups in one clean workflow — all inside Gmail.

What Features does Mixmax offer?

Real-time email tracking (opens, clicks, replies)
Email sequences with automated follow-ups
One-click meeting scheduling inside emails
A/B testing for improving email performance
AI-powered email composer and send-time optimization
CRM integrations (Salesforce, HubSpot, etc.)

Who is Mixmax Best For?

Best for SDRs, founders, and small teams using Gmail who want to simplify email tasks and speed up scheduling.

Mixmax Pricing:

Alt Text: MIxmax Pricing

Free Plan – $0/month (tracking, meeting booking, polls, surveys)
SMB – $29/user/month (sequences, templates, shared calendars)
Growth – $49/user/month (AI email tools, analytics, Round Robin scheduling)
Growth + CRM – $69/user/month (adds Salesforce or HubSpot sync)

Free 14-day trial included. No credit card needed.

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Mixmax Pros

Works directly inside Gmail
Saves time on follow-ups and scheduling
Great for sending quick, clean cold emails
Strong automation and personalization features in mid/high plans

Mixmax Cons

Some CRM sync issues reported
Lower plans don’t include AI or deeper automation
Pricing can stack up as your team grows
Basic reporting and customization in starter tiers

MixMax G2 reviews

Mixmax is ideal for Gmail users who want to send smarter emails, automate follow-ups, and make booking meetings super simple.

It’s not a full multichannel sales platform, but it’s more than enough for teams focused on high-quality email outreach and productivity.

Coming up next: A powerful contact data tool that many SDRs swear by — Hunter.io.

15. Hunter.io

Alt Text: Hunter.io Homepage

If you’re using LinkedIn to build lead lists but still guessing email addresses — Hunter.io can save you a lot of time.

It doesn’t send emails or manage follow-ups. Instead, it does one job well: helps you find and verify business emails quickly.

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What Does Hunter.io Do Best?

Turns LinkedIn profiles and company domains into valid email addresses—so you’re not stuck guessing or sending to the wrong person.

Alt Text: Hunter.io Email Verifier

What Features does Hunter.io offer?

Domain Search – Enter a website and get a list of business emails tied to it
Email Verifier – Check if an email is valid before sending
LinkedIn Extension – Grab emails while browsing profiles
Bulk Search – Upload lists and get results fast
CRM Integrations – Connect to HubSpot, Salesforce, and more
CSV Export + API Access – Easy to plug into your current flow

Who Is Hunter.io Best For?

Great for SDRs and teams who already have lead lists and just need accurate emails—no extra fluff.

Hunter.io Pricing

Alt Text: Hunter.io Pricing

Free Plan – 25 searches/month + 50 verifications/month
Starter – $34/month (6,000 searches/year)
Growth – $104/month (60,000 searches/year)
Scale – $209/month (120,000 searches/year)

You can buy extra credits if you run out — pricing scales with volume.

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Hunter.io Pros

Super easy to use
Chrome extension works great with LinkedIn
Helps reduce bounces with built-in verification
Ideal if your current process is manual or spreadsheet-based

Hunter.io Cons

No CRM or outreach features
Email accuracy can be hit-or-miss on niche domains
Gets expensive if you scale too fast
Not meant for sending or personalizing emails

Alt Text: Hunter.io G2 reviews

Hunter.io is perfect if your only goal is to find and verify business emails fast.

It’s a great tool to use with platforms like Salesforge, Snov.io, or Reply.io — but not a replacement for full outreach tools.

And with that, you've got a full stack of SDR tools to scale your revenue this year. Want a quick recap of how they all stack up? Let’s wrap it up.

🔍 Quick Comparison: 15 Best SDR Tools to Scale Revenue in 2025

Tool

Best For

What It Does Best

Key Features

Agent Frank 🧠

Full-cycle outreach automation

Sends emails, finds leads, books meetings — 24/7

✅ AI email writing

✅ Inbox warmup

✅ Multilingual outreach

Apollo.io 📇

Contact data + email + dialer

All-in-one platform for lead search + outreach

✅ 260M+ contacts

✅ Email + call

✅ Built-in enrichment

Outreach.io 📞

Enterprise teams with complex flows

Multi-touch sales engagement across channels

✅ Email, call, LinkedIn steps

✅ CRM sync

✅ Advanced reports

Smartlead.ai ✉️

High-volume cold emailing

Send emails at scale without hitting spam

✅ Unlimited warmup

✅ Follow-up logic

✅ Unified inbox

Clay 🧩

Building enriched lead lists

Pulls lead data from 100+ sources

✅ No-code workflows

✅ Data enrichment

✅ Real-time updates

Instantly.ai ⚡

Fast email outreach

Quick setup, built-in leads, sends at scale

✅ Built-in B2B data

✅ Inbox warmup

✅ Email sequences

Lemlist 🎯

Personal & visual email outreach

Add videos/images to stand out in inbox

✅ Visual personalization

✅ Multichannel steps

✅ Email warmup

Snov.io 🛠️

All-in-one basic outreach

Find, verify, and email leads — all-in-one

✅ Email finder + CRM

✅ LinkedIn extractor

✅ Drip campaigns

Mailshake 📤

Simple cold email + phone

Easy cold outreach tool with multi-channel

✅ Email + phone

✅ A/B testing

✅ Unified inbox

Reply.io 🔁

Multichannel outbound campaigns

Run LinkedIn, email, SMS & call in one place

✅ Sequences + A/B testing

✅ CRM sync

✅ LinkedIn add-ons

Close CRM 🧾

CRM + calling + email in one

Manage pipeline and outreach together

✅ Built-in dialer

✅ Email sync

✅ Smart lead views

HubSpot Sales Hub 🧱

Beginner-friendly sales CRM

CRM with automation and outreach built in

✅ Deal tracking

✅ AI tips

✅ Gmail/Slack integrations

Lavender.ai ✍️

Writing better cold emails

Gives live feedback inside your inbox

✅ Tone checker

✅ Email rewrites

✅ Personalization tips

Mixmax 📅

Gmail-based outreach + scheduling

Outreach, follow-ups, and booking — in Gmail

✅ Sequences

✅ Email tracking

✅ 1-click scheduling

Hunter.io 🎯

Finding valid business emails

Quickly find + verify emails from domains

✅ Domain/email search

✅ Verifier

✅ LinkedIn extension

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Final Thoughts: Which SDR Tool Should You Choose?

That was a long list, but if you made it this far, you’ve now seen 15 of the best SDR tools to help you scale revenue in 2025.

Let’s quickly go over them. 👇

Agent Frank is like hiring an SDR that works 24/7 — it finds leads, sends emails, follows up, and books meetings while you focus on closing deals.
Apollo.io gives you verified data and outreach in one platform.
Outreach.io is built for big teams with structured, multi-channel workflows.
Smartlead.ai handles cold email volume at scale, perfect if you already have contacts.
Clay automates lead enrichment from 100+ sources — great for research-heavy workflows.
Instantly.ai helps you blast cold emails without worrying about spam or deliverability.
Lemlist makes your emails more human with images, videos, and LinkedIn steps.
Snov.io keeps things simple with email finding, verifying, and outreach in one place.
Mailshake is a beginner-friendly tool for running email and phone campaigns.
Reply.io puts email, SMS, calls, and LinkedIn all in one dashboard.
Close CRM works well for small teams that want CRM + calling + email in one tool.
HubSpot Sales Hub is a solid entry-level CRM with automation and AI suggestions.
Lavender.ai helps you write better emails with real-time coaching and tone checks.
Mixmax adds email tracking, sequences, and scheduling right inside Gmail.
Hunter.io finds and verifies business emails fast — great if you’re already using LinkedIn.

Want to skip the stack and start with something that just works?

Try Agent Frank — your AI SDR sidekick built to do it all.

From finding and validating leads to sending multilingual emails and booking meetings, Agent Frank helps you scale outreach without hiring more people or juggling 5 different tools.

➡️ Hire Agent Frank now and start building a pipeline while you sleep.

FAQs About SDR Tools in 2025

Q1: What does an SDR tool do?
An SDR tool helps automate sales prospecting, email outreach, follow-ups, and meeting scheduling to help sales teams scale faster.

Q2: Which SDR tool is best for cold emails?
Tools like Agent Frank, Smartlead, and Instantly are highly optimized for cold email with strong deliverability and personalization.

Q3: How much do SDR tools cost?
Pricing ranges from free (Snov.io, HubSpot) to $400+/month (for AI SDR agents like Agent Frank). Most tools offer tiered pricing.

Q4: Can AI replace SDRs completely?
AI SDRs like Agent Frank can handle outreach and meeting booking, but human SDRs are still crucial for relationship building and closing.

Q5: Should I use multiple SDR tools together?
It depends. Many teams combine tools like Clay (for lead data) with Salesforge (for outreach), but all-in-one platforms can reduce complexity.

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